It takes a lot of experience to know how to properly charge for a design project. Unfortunately this experience usually only comes from royally screwing up a project and completely destroying a client relationship.
I once accepted a logo design project and literally the entire company submitted design ideas to me in a boardroom meeting. Each proposal, some drawn in crayon, some created using MS Paint, was absolutely awful – even the one with “The Winner” scrawled at the top. After the initial set of logo proofs we had another boardroom meeting with every single employee commenting on my designs and the whole process started all over again.
Needless to say the project didn’t end well and did not result in a logo being chosen. And yes, this is a true story. Had I known about this price list it would have ended much differently.
You can change these figures based on your own experience and tolerance of crazy clients. The lower your tolerance the higher your rates should be.Click here to download the price list…